Balidea is developing an intelligent advertising system that allows to adapt the content of multimedia advertising information points profile for users who are viewing al. For this, the multimedia information detected point to the person who is viewing the classified by sex and age group and selected, in your database , Display campaigns according to this classification and executes the selection display them .
The project was funded by the Ministry of Industry, Energy and Tourism, within the National Plan for Scientific Research, Development and Technological Innovation 2008-2011 , in the call 2013 Strategic Action for Telecommunications and Information Society Secretariat of State for Telecommunications and the Information Society ( Expte .: TSI- 100600-2013-175 )
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